Social media marketing is the process of optimizing your blog for website traffic through social media network sites. Social media sites provide different social actions that help you to build links that will, in turn, support your SEO efforts. Social media marketing is one of the best ways to increase your blog website traffic and grow your blog readers audience. Many people also perform searches at social media sites to find social media content.
Social connections may also impact the relevancy of some search results, either within a social media network or at a ‘mainstream’ search engine. The social media tools like Twitter, Facebook, LinkedIn, YouTube, and more give you a broader reach to get your content in front of more people. The best part is that most of the social media marketing can be done for free.
Easy ways to Increase Blog Website Traffic with Social Media Marketing Strategy
Linking Your Blog to Your Social Media Profiles
Social media profile is the description of individuals’ social characteristics that identify them on social media sites such as LinkedIn and Facebook when using tools such as Digg and Delicious as well as collaboration applications such as Jive, IBM Connections or Socialtext.
You need to include your blog URL in all your social media profiles. For example, include it in your
– Twitter bio
– Facebook profile
– LinkedIn profile
– Instagram profile
– WhatsApp profile
– YouTube channel description, and so on. Your goal is to always make sure your blog is just a click away.
Interacting with your Social Media Followers
Don’t just be publishing your blog links on your Facebook timeline, Twitter timeline, LinkedIn profile, and other social media profiles. You need to actively interact with your followers, retweet and share their content, acknowledge them, and publish meaningful content. You need to be active and always available to experience the positive impact of social media marketing.
Joining Relevant Facebook and LinkedIn group and share your Relevant Blog Content
We have many groups both on Facebook and LinkedIn, you need to search through them and find active groups related to your blog topic. Join them and start publishing comments and joining conversations. In time, you can start sharing links to your best and most relevant blog posts. But don’t spam the groups of people will view you as a self-promotional spammer.
Writing Guest Blog Posts for Other Blogs in Your Niche
Being a blogger yourself, you definitely know about such a phenomenon as a guest blogging, that can help you get some backlinks to your own website. Just write an article to some social media marketing blogs who accept guest post (usually, they do it for free), and add a link to your website to an article’s body or your author’s bio. The article you are reading now is an example of guest posting as well.
Guest posting is your chance to get maximum backlinks with little efforts. The only thing is to know a topic very well for other bloggers to accept your post for publishing. Try to provide unique, interesting and useful content, as if you wrote for assignment help online and you’ll see your post published very soon.
Be an author of a WordPress Theme
Do you have any skills of a designer? Why not create some beautiful digital marketing theme for WordPress? Just put an anchored link at the bottom of your theme as being its author, and that is it! All bloggers, who will use our theme as a template for their blogs or websites, will actually provide a backlink to your blog. The only thing here is to design a really good digital marketing WordPress theme, that will attract many people. If you cannot do that yourself, maybe it is worth asking a pro and experienced designer to help you with that.
You must be a top Commenter on other Blog related to your niche
Just pay attention to some top-rated digital marketing blogs or website: almost all of them have such a plug-in as Top Commentators, where the names of the most active readers and commentators appear. You can easily become one of them, if you visit this blog, read its content attentively, and leave some really informative and useful comments on them.
The point is that you leave a link to your website together with your every comment. Isn’t it a good and easy way to get backlinks from a top blog? But remember one very important thing here: don’t spam! A blog’s moderators will never let spam comments appear on their blog, but they always welcome the comments that can help readers or cause a good discussion. So, don’t lose your chance to become a top commentator of some really popular resource.
Blog Contents Syndication
Using blog contents syndication as a social media marketing strategy can really expose your blog and increase awareness of your blog content. But you need to take some time to evaluate your blogging goals before you dive into blog syndication to ensure you choose the right method to help you meet your objectives.
Bloggers are simply given the opportunity to republish their posts or articles on blog syndication sites for no payment with the hope that the additional exposure can help boost traffic to their blogs thereby making their blogs more attractive to advertisers and other monetization opportunities. Read more
Share Your Site Content on Your Social Media Profiles Timelines
You can use a tool like Twitterfeed to automatically publish links to your blog posts on your Twitter and Facebook profiles. Also, take the time to set up your blog posts to automatically publish on your LinkedIn, Google+, and other social media profiles that allow it. This configuration can usually be done within your social media profile settings.
Culled from Lifewire | 15 Ways to Increase Blog Traffic with Social Media Marketing