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Author: Lizzie Howard

Lizzie Howard is a Colorado native who after graduating from the University of Colorado spends her time as a freelance writer. When Lizzie isn’t writing, she enjoys going on hikes, baking for her friends and family, and spending time with her beloved yellow lab, Sparky.
9 Important Social Media Branding Guidelines

9 Important Social Media Branding Guidelines

Digital Marketing
Whether your company is just starting or has been around a few years, you probably know that establishing an online presence is essential for modern business success. What you may not be aware of is how to use a digital strategy to build a social media branding that will propel your brand forward to reach your goals.Small businesses don't have the resources available like the big names, but that doesn't mean you can't launch a profitable brand that gets recognized by your target audience. If you invest in a great social media marketing strategy your business could also save money in the long run.By following these nine important social media branding practices, long term you will build brand recognition online.Know Your CustomersCreating a successful social media brandin...