Any individual who owns a website definitely knows the importance of website traffic. You may have brilliant ideas for a website with an excellent product or service, superb design, content and functionality but if you do not use the right safe search engine tactics, your website may not attract the all-important highly targeted website traffic.
To drive lots of traffic into a website has very little to do with the website itself but with how the website owner or the webmaster advertises it. With hundreds of competing websites, you must employ the most effective search engine optimization online marketing techniques that will truly deliver results.
There are different safe search engine marketing techniques you can use
All these SEO optimization techniques and methods aim at increasing your website traffic. You must find a way for web surfers to find your website. To do this, you must put yourself in the shoes of your prospective visitors and future clients and see the internet through their eyes.
Where do they usually go whenever they are looking up something on the Internet?
The answer is the search engine; in fact, the two most popular sites on the web today are both search engines and portals. Thus, you should focus your online marketing efforts on the search engine. People will usually search for something through the search engine and click the top search results
Because of this, you must use the right safe search engine optimization techniques to get a high search engine ranking. To gain a high ranking in search results, you can use several online marketing techniques. A safe search engine optimization is a set of methods that are aimed at improving the visibility of your website in search engine results.
Since a search engine indexes websites by looking at the keyword density, your website’s content must have favourable search engine friendly keyword density that. Content is one of the most important online marketing techniques itself.
If you have excellent content that is geared towards achieving a high search engine ranking as well as provide information then you can expect a high search engine ranking. However, this is not as easy as it sounds. Countless other websites may be using the same online marketing technique as you do. Thus, you must continuously find new ways of attracting more website traffic.
Aside from the traditional marketing techniques such as
- Print ads
- Flyers etc.
You must use other more effective safe search engine optimization online marketing techniques to gain more website traffic. One of the most popular online marketing techniques today is submitting articles to article directories like
- PLR Article
- Ezine Articles
- Article Dashboard
- Web World Index
- Articles Base
- Article Cube
- Business Know-How
- Content Desk
- Article Biz
- Content Desk
- Article Factory and much more
Writing and submitting articles to the article directories is an extremely powerful method for promoting your websites, brands, and services. By writing short articles on the topic related to your website niche, you can submit the article to other website owners or newsletter publishers to use by submitting them to an article directory.
These article directories get indexed faster by the search engines regularly because of the high value of the content they provide. If you have not yet been picked up by the search engines this is the easiest way to get them to find you.
You also get exposure to those who look for articles in the article directories for use on their websites. When they make use of your articles on their websites or in their newsletters, you will get the credit as the author along with a backlink to your website.
Not only will you gain website traffic, but you will benefit from the hyperlinks that are created. This safe search engine online marketing technique is now being used by thousands of website owners. It is also gaining popularity because of its relatively high success rate in attracting high website traffic.
Long Tail Keywords Optimization
The use of long-tail keywords is another safe search engine tactic you can use to drive more traffic to your website. it is very important to focus more on long-tail keywords, these are the keywords that typically have less search volume of results and less competition.
This statement simply means the keywords rank easily on search results and also easier to guess the searcher intent. Once you create a website experience tailored to the searcher intent, you are more likely to deliver the content that people are searching for.
Use of Guest Posting or Guest Blogging
Guest posting can work as a safe search engine online marketing technique in 2 ways. You can submit posts to other sites or you can accept posts from other content contributors or get involved in both. To start doing this, you can just search for popular websites accepting guest posts in your niche or related niches.
You need to pay particular attention to those with websites with active, engaging audiences and posts that get a lot of social media attention. Some websites will have guest post submission guidelines, so it’s important to check for these guidelines.
The guest posts will often include a DoFollow backlink to your website in the content, your Author Bio, or both. This will definitely drive traffic from that website to your website.
Drive website traffic using Social Media Websites
While social media’s organic reach continues to decrease, as most of the social media websites like Facebook are prioritizing posts from users’ friends and family members, that doesn’t make these social media platforms less of a powerhouse. You can obtain website traffic from groups, Ads, Messenger, social media posts, and your own business page on Facebook.
For bloggers who own eCommerce stores, you can promote your brands in buy and sell Facebook groups to make ensure you receive targeted website traffic, these are people who are interested in buying your products.
You can also combine Facebook ads with consistently posting on your Facebook page, you will increase the chances of getting more website traffic from various areas on Facebook. Feel free to check out the Facebook Chat app, as you can share links to product pages or blog content with potential and actual customers.
Engaging in email marketing
Email marketing is another safe search engine optimization technique to keep driving website traffic to your online store as long as your customers stay subscribed. With social media sites continuously limiting your reach, email marketing is one of the only marketing channels you can have complete control over.
You can build a list for your email marketing, though, it can take a long time, but it is important to start. You can build your email list by adding Email Pirate, which adds opt-in forms to your website. You can also use Spin-a-Sale to collect emails upon exit intent, or try Product Notify which emails customers if there’s a product price change.
You need to optimize your website for safe search by focussing on finding keywords that represent your niche and base your website content and eCommerce store on. Typically, you can choose to focus on 1 or 2 main keywords per webpage. You can use SEO tools like Keywords Everywhere to help you find relevant keywords.
You can start by focussing on keywords that have a search volume of under 10,000 searches a month and after a few months of creating website content and optimizing your eCommerce store pages, you can then focus on going after higher volume keywords.
This is the best safe search engine tactic to build a strong foundation of relevant keywords to get high website traffic. You need to make sure you take advantage by creating a blog on your eCommerce store as this can have a big impact on driving organic traffic to your website seamlessly.
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