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5 Best eCommerce Technology Trends for Digital Marketers

Most of the eCommerce technology tools are powered by the internet where your customers can get access to your online store to browse through your goods and place orders for your products or services via their mobile devices.

eCommerce business has to do with buying and selling of goods via Internet marketing, mobile commerce, electronic funds transfer, supply chain management, electronic data interchange (EDI), online transaction processing, inventory management systems, and automated data collection systems.

How did eCommerce grow this fast

This is very possible because of the eCommerce technology tools which has been available for people to use. The eCommerce technology creates opportunities for business owners, especially digital marketers, to improve their operations.

There are many eCommerce technologies designed to help business owners to work smarter not harder. Just think about the

  • Collaboration tools
  • Mobile and wireless technology
  • Customer Relationship Management tools Social media, among others

Now ask this, what are the eCommerce technology tools which can help you run your digital business? Here is the low down

Chatbots

These are fast becoming a solution of choice within eCommerce technology tools. Chatbot relevance is greater now more than ever due to the level of technology available. These eCommerce tools for business owners improve product delivery systems while cutting down costs.

There are two primary ways these eCommerce technology tools are offered to visitors: via web-based applications or standalone apps. Chatbots are used most commonly in the customer service space, assuming roles traditionally performed by humans such as Tier-1 support operatives and customer satisfaction reps.

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As a digital marketer, you can build your own chatbot that you can use in Facebook Messenger, without a pricey Computer Science degree or even much prior coding experience, and several sites offer the ability to create rudimentary chatbots using simple drag-and-drop interfaces.

You can use the free Facebook Chatbot tool to build your first Artificial Intelligence chatbots with ready-to-use templates. Customize it to fit your business needs, and bring your chatbots to life within minutes. Whether you are a growing company or a market leads, ChatBot will help you communicate better with your customers and push your digital business forward.

Blockchain eCommerce Technology

This is one of the eCommerce technology trends gears towards improving the ethical landscape of companies. The blockchain is democratic and transparent trusted by millions of people globally with over $800 Billion in crypto transactions.

Blockchain data processing receive timestamps which can be verified by the claims of business owners. This level of transparency is supply chain auditing. Supply chain auditing makes sure that distributed ledgers only contain verifiable information. This data will then provide evidence of ethical business practices.

Having your supply chain audited by blockchain can help you to create a “seal of trust”. This seal of trust is a branding strategy ensuring quality standards are up to specification without expensive authentication from standard-setting bodies.

Product Visualization Technology

This is another branch of the eCommerce technology trend that deals with 3D product rendering. It is a broad combination of software and hardware technologies, showcasing a variety of imaging displays. Thus, the product visualization process utilizes prodigious amounts of analysis data to facilitate the interpretation of image results in reality.

eCommerce Technology Trends

Product visualization technology is becoming necessary. It is a step up from today’s buying experience. The integration of Virtual Reality and Augmented Reality is empowering and can result in a near life-like shopping experience. All your customer needs are their smartphone.

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The product visualization software is very simple. Once your customers start to select and customize one of your products in your eCommerce platform, the product visualization software shows customers a rendering, image, or piece of artwork of the product.

If you are wondering how product visualization software knows what your product looks like, the software uses images and artist renderings that you upload to the system. The software also uses the dimensions you input into the system so that customers can get a better feel for the scale of your products as well. You can request a demo account of visual product configurations with VR/AR experiences.

Streamlining Supply Chain

eCommerce technology trends extend not only to the handling of consumer-related activities. This is the art of improving the efficiency of a process, business, or organization by taking out or simplifying unnecessary steps.

This process has been seen as a critical component for companies looking to reduce the cost of goods sold. Technology is also essential to streamlining logistical challenges. Streamlining the supply chain has helped the business organization in reduction of cost and speed time-to-market.

The level of the reduction has ensured efficient and faster delivery. Faster delivery means speedier turnaround times, which translates to more profit. Their pioneering work in forwarding e-commerce solutions made them the top business on a global scale.

Improve Vendor Payments Process

For people who are running online businesses, this eCommerce technology trend is making payment processing easier. A good working relationship with your customers can actually help you manage your business cash flow.

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For instance, if you create good and open communication with your customers, they might be more inclined to help you out in the long run. This will allow for issues to be resolved or even prevented on both sides. To sum up, customers who get paid on time are more likely to return the favour with on-time delivery of goods and future discount considerations.

The emerging eCommerce technology has pushed for a streamlining of the financial processes in eCommerce. This reduces workforce cost and has also removed the headache of complicated financial hoops digital marketers need to take care of.

One such technology is factura electrónica or electronic billing. Simplified electronic invoicing can help businesses focus. Instead of handling payment processing, they can focus on their products. There is also a growth of alternative payment methods you can add during website building. Digital gift cards and mobile e-wallets come to mind.

Regardless, payment processing technology makes it easier for your business to run. It will run without the need for you to take care of every financial decision.

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